When I got into real estate 16 years ago, agents sought to join the ‘big box’ brokerages with the largest market share in their area. But things have changed, and today a full 57% of agents are with independent brokerages. Why? Because consumers don’t care what flag you’re flying: Only 4% choose the brand over the individual agent. The way we do real estate is evolving, and that is causing a paradigm shift in the brokerage model—a shift driven by changing agent expectations. Long Doan is the … [Read more...]
Everything You Need to Know About Internet Purchased Leads
; Subscribe Now Listen Later & Get Notified Every Week! How do you make the most of your internet purchased leads? How do you make sure that of all the services out there, you’re getting the most bang for your buck? I’ve invited Brian Curtis on the show from Club Wealth, and he’s talking me through what he spends his marketing money on, and what he gets back from it. It’s all about the return on investment, and with a marketing spend of $25,000 or more a month, Brian really knows how … [Read more...]
Attracting Leads Online with Ryan Stewman aka The Hardcore Closer
Subscribe Now Listen Later & Get Notified Every Week! If you’re not focusing all your energy on attracting leads online, you’re missing out. Today’s real estate industry is so competitive that your most profitable business comes from referrals, rather than direct. One of the most reliable ways to secure referral business is to do the lead generation work for realtors – so they can concentrate on closing, and send the business back to you. I’ve brought in The Hardcore Closer himself, … [Read more...]
Using Facebook Live to Expand Your Audience
Subscribe Now Listen Later & Get Notified Every Week! I’ve invited Justin Lindsey back for another great discussion and deep dive into his experience using Facebook Live. We've both found that agents either don’t know enough about Facebook Live or are very hesitant to give it a shot. Justin Lindsey is a real estate agent currently based out of St. Louis, who got his start in Destin, Florida. Using his intuition and the accessibility of the Facebook platform, Justin started up a Coffee … [Read more...]
Why Teams Are Going To Take Over The Industry
Subscribe Now Listen Later & Get Notified Every Week! I know you’ve heard of the phrase “strength in numbers,” and on today’s episode we’re taking this concept deep into the world of real estate. I’ve invited Michael Hellickson, Real Estate Coach from Club Wealth, on the podcast to talk about the concept of teams in real estate, why they are so important today, and how they are taking over the industry. Sure, being a one-man super real estate agent may sound like the dream job, but … [Read more...]
Creating A Culture And Community Of Agents
Subscribe Now Listen Later & Get Notified Every Week! In today’s fast paced and increasingly competitive brokerage environment, it takes more than just commission rates or brand reputation to keep agents happy. On today’s episode I have Julie O’Dell, who works in Career Services for HomeSmartNCG in Santa Clarita, California. Julie has worked hard to foster an engaging and collaborative environment for her agents at HomeSmart, and on this episode we dive deeper into their programs and … [Read more...]
The Future of Real Estate Brokerages with Vince Arcuri
Subscribe Now Listen Later & Get Notified Every Week! On today’s episode I welcome Vince Arcuri to the show. Vince is the #1 ERA Agent in the world, and currently President of Cooperative Real Estate USA, one of the latest businesses involved in changing up the future of the real estate industry. Having only been in business 1 year, Vince has grown the company to over 70 offices from the East to West Coast. This rapid growth is certainly telling of the industries willingness to adapt to … [Read more...]