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Real Estate Marketing Dude

Real Estate Video Marketing For Realtors, Lenders, & Investors

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A Video Referral Marketing Strategy Your Database Loves

July 9, 2019 by Mike Cuevas Leave a Comment

A referral marketing strategy is an ongoing series of communication to your existing database, past clients, and anyone who would relate to your business.  In other words it's ongoing communication through sever channels that you your brand on top of mind.  And don't overthink it because it's a lot simpler than you think. There is nothing magical about implementing a referral marketing strategy using video as it follows the same principles of direct mail farming.  When creating a video … [Read more...]

Filed Under: Video Marketing Tagged With: agent marketing plan, agent marketing tips, agent referrals, best real estate marketing tips, content marketing for realtors. agent content marketing, how to build a database, lead generation, marketing tips for realtors, real estate agent, real estate marketing, real estate video, realtor direct mail marketing tactics, realtor lead geenation, referral marketing, referral marketing strategy, referral marketing tips, relationship marketing

5 Ways To Multi-Purpose Each Real Estate Video

April 19, 2019 by Mike Cuevas 2 Comments

Multi-purposing each real estate videos is one of the best ways to get the most exposure and use out of each piece of content you create. Shooting videos is one thing, but getting them seen is another. It's important to have some kind of real estate video distribution strategy.  Remember, if nobody sees your video, then what's the point?  The entire reason we went through step 2, Building A Strong Personal Brand Your Database Loves, was to establish the people who will see your video. We want … [Read more...]

Filed Under: Video Marketing Tagged With: agent marketing plan, content marketing for realtors. agent content marketing, how to build a database, lead generation, marketing on facebook for agents, michael cuevas, real estate agent marketing, real estate marketing, real estate referral, real estate video, real estate video marketing

3 Steps To An Authentic Real Estate Video Marketing Plan

March 21, 2019 by Mike Cuevas Leave a Comment

Part of creating an authentic real estate video marketing strategy, is to FIRST determine what your brand is.  What kind of content do you want to create?  How is your tone and what will your style be? It's hard to market a business without knowing what it stands for or who it caters to. The first step of getting authentic with real estate video  marketing is to dial it into what your brand really is. YES, YOU ARE A BRAND. God made each of us unique and that's pretty cool, embrace it!  … [Read more...]

Filed Under: Video Marketing Tagged With: agent marketing plan, agent referrals, how to build a database, lead generation, real estate agent, real estate agent marketing, real estate attraction, real estate marketing, real estate video, real estate video marketing, real estate video marketing strategy, real estate video strategy, real estate videos, relationship marketing

4 Things Needed For Shooting Real Estate Video With Iphone

March 7, 2019 by Mike Cuevas 4 Comments

Fancy equipment doesn't make cool real estate video,  the right story and the right editing does.  On this blog post I share with you the 4 tools needed for shooting real estate video with iphone. Before you get started shooting real estate video with iphone, you need to know which kind of equipment you need.  We have tried every gadget, tripod, and tool that exists and wanted to inform you with what we found in this post. And guess what…. you don’t need anything expensive. The reason … [Read more...]

Filed Under: Video Marketing Tagged With: agent marketing plan, content marketing for realtors. agent content marketing, content marketing in real estate. content marketing, how to build a database, real estate marketing, real estate video, real estate video marketing, real estate videos, referral marketing tips, referrals for realtors, relationship marketing, shooting real estate video with iphone

8 Real Estate Video Ideas Any Agent Can Create

February 8, 2019 by Mike Cuevas 4 Comments

Do you need some real estate video ideas?  On this post, I'm going to give you 8 different real estate video ideas to create your next real estate video on without having to hire a professional videographer.   If you need more help and would like to hire a Real Estate Marketing Dude to help do it all for you *(hint hint hint), we'd be very happy to assist, but lets first see if real estate video is right for you first. UPDATE: 11-29-19   Video Marketing Tip: Before getting … [Read more...]

Filed Under: Video Marketing Tagged With: agent marketing tips, best real estate marketing tips, content marketing for realtors. agent content marketing, how to build a database, lead generation, marketing tips for realtors, michael cuevas, real estate marketing, real estate video, real estate video ideas, real estate video marketing, real estate videos, referral marketing, referral marketing tips, relationship marketing

How To Use Social Media For Real Estate Agents

January 6, 2015 by Mike Cuevas 3 Comments

The Power Of Story Telling Using Images To Create Engagement Within Your Social Media Platforms   Learning how to use social media for real estate is much simpler than you might think. The world of social media can be very overwelming. Facebook, Linked In, Twitter, Instagram, You Tube, Pinterest, and a whole lot more are on the way.  Social media is something you know you need to know about, but it just keeps getting pushed off. I've been there too.   From a real estate … [Read more...]

Filed Under: Cold marketing Tagged With: how to build a database, how to use social media for real estate, lead generation, lkead generation for realtors, michael cuevas, mike cuevas, real estate marketing, referral marketing, referrals for realtors, relationship marketing, social media lead generation, socile media for realtors

Have You Ever Lost A Deal Because They Forgot You Were In Real Estate? Here’s How To Avoid That

January 5, 2015 by Mike Cuevas 2 Comments

Before I show you how to avoid becoming the agent that is forgotten about by your friends and family, we have to go over a few things first. Let's dive into describing what your database is. This is one of the most simple concepts to understand that gets WAY overthunk (if that's a word) by agents all over the place.  They say: I don't have a database... I don't know that many people... I don't want to bother my friends... People know what I do for a living... I don't know how … [Read more...]

Filed Under: Referral Marketing Tagged With: how to build a database, michael cuevas, mike cuevas, real estate marketing, referral marketing, relationship marketing

How Realtors Can Compete With Technology In 2015

January 5, 2015 by Mike Cuevas Leave a Comment

The New Role Of Agents… The Internet came along and made many aspects of our lives easier, but has it also brought some unwanted competition for many agents? Do you remember what a property search used to entail?  Remember we didn't even have pictures on the MLS? Technology has made our jobs easier in many aspects, but it has also created competition for us as well.  The roles, expertise, and expectations of a typical real estate agent are changing due to the advancements in … [Read more...]

Filed Under: Cold marketing Tagged With: agent referrals, how to build a database, how to generate referrals, michael cuevas, new real estate agent roles, real estate agent, real estate marketing, real estate paradigm shift, referral marketing, referrals for realtors, relationship marketing

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